print in awk

hi frnds.

i have one variable in AWK as below

and am printing the variable as below

 
Rowcount=54
print Rowcount
 

so it will printout the value 54. but want to print it as '54' . with single quotes both the sides.
Plz help me how can i achieve it in AWK script.
note: not in command prompt. but inside the AWK script. Plz

print "'" Rowcount "'"
#or
printf "'%s'\n",Rowcount